Russia targeted in Terex sales agreement
By Euan Youdale09 August 2010
Terex Cranes has entered into an agreement to sell all terrain and rough terrain cranes in Russia.
The deal will give JVM Equipment International Ltd., based in Ireland, exclusive distribution of Terex cranes in the European zone of Russia through its Russian subsidiary JSC Kwintmadi.
According to Terex, JSC Kwintmadi previously represented Grove/MCG Russia and has a seventeen-branch sales and service network across the European Russia area, with headquarters in Moscow. The European zone of Russia comprises districts one, two, three and four of the Russian Federation.
"Russia is a strategic market for Terex Cranes and this new partnership with JVM Equipment and JSC Kwintmadi is an excellent opportunity for us to focus on Russian market prospects," said Thomas Hartmann, Terex Zweibrücken sales director. "With JSC Kwintmadi's customer intimacy and strong network, Terex will be able to secure much closer customer relationships and enhance its service offering rapidly".